The Art of Placemaking: The Thinking Behind Brightview

October 23, 2026

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For a property developer, choosing the land is one of the most consequential decisions in creating a new community. The question isn’t simply whether there is enough room to build homes. It’s whether the location has the ingredients to become somewhere people will want to live in five, ten or more than twenty years’ time.

That means looking at everything from population growth and housing demand to schools, transport and existing infrastructure. It also means understanding the less tangible qualities of a site: its landscape, outlook, character and connection to the places around it.

At Brightview in Terranora, Northern New South Wales, these principles are shaping the vision for a new community of approximately 750 homesites across 126 hectares. The project provides a clear example of Intrapac’s approach to placemaking: responding to the characteristics of a site, building on the strengths of its location and creating a masterplan shaped around how people will live.

Hear from Intrapac CEO Max Shifman on the vision behind Brightview

Designing with Place in Mind

At Brightview, Intrapac’s planning responds to the qualities already present in the site. Its elevated setting offers views across the Terranora Broadwater, Pacific Ocean, hinterland and towards the Gold Coast skyline. The site’s topography and unique setting have informed a natural approach incorporating green corridors, waterways, open space and pedestrian connections.

Another important factor in the design process is understanding how a new community will operate within the region. The site adjoins Terranora Public School and Lindisfarne Anglican Grammar School, with established shopping, dining, healthcare, sporting facilities and transport connections nearby. Located approximately 12 kilometres from Tweed Heads and 16 kilometres from Coolangatta Airport, the site offers future residents with connection to the wider Tweed region and Southern Gold Coast.

Learn more about what’s driving growth across Northern New South Wales

Planning Around Everyday Life

In addition to planning where homes and roads will go, a connected community needs to account for how people will move through their neighbourhood, where they will spend time outdoors and how easily they can access the things they need day to day. At Brightview, future plans include a retail village centre, parks, walking and cycling connections, waterways, sports fields and other community infrastructure, creating different opportunities for convenience, recreation and connection within the community.

“The best communities extend beyond the front door. Thoughtful placemaking creates spaces where people can connect, be active and enjoy their surroundings, helping transform a residential estate into a place people are proud to call home.”
– Alysha Sharrock, Intrapac

Planning these elements together from the outset helps establish the foundations for a neighbourhood that works well in everyday life and can continue to evolve as the community grows.

Discover Brightview’s location and surrounding amenity

Building for the Long Term

With approximately 750 homesites planned at Brightview, the needs of the community will evolve as more residents move in. Planning therefore needs to look beyond the delivery of the first homes to the infrastructure, amenity and shared spaces that will support the neighbourhood as it matures.

This is why placemaking matters. A well-planned community can strengthen social connections, encourage people to get outdoors and be active, support local businesses and create a greater sense of belonging. For residents, the neighbourhood becomes an extension of the home and an important part of how they experience where they live.

This long-term perspective sits at the heart of Intrapac’s approach to placemaking. At Brightview, the aim is to build on what already makes Terranora distinctive while creating a connected neighbourhood that can evolve with its residents and contribute positively to the wider region.

Learn more about Brightview and Intrapac’s vision for the community

FAQs

  1. Where is Brightview located?
    Brightview is located in Terranora in Northern New South Wales, approximately 12 kilometres from Tweed Heads and 16 kilometres from Coolangatta Airport.
  2. How many homesites are planned at Brightview?
    Brightview is planned to deliver approximately 750 homesites across a 126-hectare site.
  3. What amenities are planned for Brightview?
    Future plans include a retail village centre, parks, walking and cycling connections, waterways, sports fields and other community infrastructure.
  4. What schools are near Brightview?
    Brightview adjoins Terranora Public School and Lindisfarne Anglican Grammar School, providing access to established education options close to the community.
  5. Who is developing Brightview Terranora?
    Brightview is being developed by Intrapac Property, an Australian property developer with more than 40 years of experience creating masterplanned communities. At Brightview, Intrapac is applying its placemaking approach to create a connected, liveable community that responds to Terranora’s unique landscape and location.

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